New York Makes BIG MOVE To Increase Tourism

What the Rule Actually Does

Beginning February 21, 2026, hotels that rent rooms to New Yorkers must advertise the full mandatory price from the very start of the booking process. No more last-minute “resort fees” or “destination charges” popping up just before payment. The Department of Consumer and Worker Protection says the new rule also forces clear disclosure of credit card holds and deposits that used to appear without notice. It applies to hotels inside the city and to booking websites or out-of-state hotels that show prices to consumers in New York, so hiding fees behind fine print will no longer be an option for those selling rooms to New Yorkers.

Why This Matters for Consumers

People who travel know the drill: you see a price, you click, and at the final screen the total swells like a bad magic trick. City officials reported more than 300 complaints in 2025 about surprise hotel charges. By forcing transparency, the rule aims to save visitors and residents real money and time. Studies cited by city officials suggest banning hidden fees could save tens of millions across 2026 and beyond, which sounds like common sense, not a radical idea.

The Timing Is No Accident

New York did not pick this date because it likes administrative calendars. The 2026 FIFA World Cup will bring an enormous wave of tourists and packed hotels. Officials want families, fans, and other visitors to plan trips without nasty pricing surprises. When major events roll through town, honest competition on price helps consumers and keeps the marketplace functioning. That should appeal to anyone who prefers letting dollars and customer choice, not opaque charges, set the market.

What Travelers and Hoteliers Should Know

If you book a room in or for New York, watch the advertised rate and expect it to include mandatory fees. If it does not, report it to the city. Hotels and booking platforms must change their displays and disclosure practices to comply. For businesses, this is a one-time systems update that avoids confusing customers and costly complaints down the road. For travelers it’s a small victory for honesty in pricing and a reminder to read the final total before you click confirm.

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JIMMY

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